Tag Archives: hester street fair

Macaron Parlour: Pâtisserie Par Excellence

Pâtisserie Par Excellence: Macaron Parlour

“You do not know what life means when all the difficulties are removed! I am simply smothered and sickened with advantages. It is like eating a sweet dessert the first thing in the morning,” Jane Addams

Macaron Parlour: Customer Favorite...

Macaron Parlour: a delightful, delicious display...

Macaron Parlour: Delicious Pastries made with love...

Très Jolie: A sampling of the luscious flavors Macaron Parlour offers to whet your appetite: Candied Bacon with Maple Cream Cheese, S’Mores, Thai Chili, Peanut Butter Cup, Red Velvet, Cinnamon Pistachio with Morello Cherries, Caramel Fleur de Sel, Coffee, Nutella, Passion Fruit, Lemon, Earl Grey, Strawberry and Vanilla.

By now, you know that siblings SuChin and Suyhun Pak are part of The Big Social; the creative planning team behind the Hester Street Fair. Every weekend, an eclectic group of vendors; many of them new and energetic entrepreneurs, display an array of goods for serious shoppers and spectators to enjoy. You will find no shortage of creative and fascinating items to eat, wear, display and enjoy.

After my last visit to the Hester Street Fair where I savored the Popsicle delights from La Newyorkina, I ventured back today to seek out more taste bud treats and delicacies. I was not disappointed as the colorful, petite and delicious macaroons from Simon Tung and Christina Ha’s Macaron Parlour beckoned me to “Come hither!”

“I prefer to regard a dessert as I would imagine the perfect woman: subtle, a little bittersweet, not blowsy and extrovert. Delicately made up, not highly rouged. Holding back, not exposing everything and, of course, with a flavor that lasts.” ~Graham Kerr

Macaron Parlour: Simon Tung, co-owner at Hester Street Fair Stand...

Macaron Parlour: Items for the Day at Hester Street Fair

Simon was on duty today as his partner/co-owner, Christina, was busy in class at the Institute of Culinary Education. He beamed as I approached his stand and was pleased to tell me about the various macarons he had on display and the joy this business concept has given both partners. Simon shared that they continue to create new macaron flavors and are thrilled that their love for macarons has taken off and helped expand their brand; people are paying attention.

These mouthwatering, indulgent little round shell cakes, with a delectable filling in the middle, are the brainchild of Simon Tung, sometime recruiter for the legal industry, and Christina Ha, formerly in the non profit world, a graduate of La Haute Pâtisserie Pierre Hermé in Paris and a current student at the Institute of Culinary Education. The colorful macarons sell anywhere from $2 – $3 a piece and each treat offers you a unique, satisfying flavor.

“I don’t think a really good pie can be made without a dozen or so children peeking over your shoulder as you stoop to look in at it every little while.” ~John Gould

Macaron Parlour: S'Mores without the snores ... Yummy.

Macaron Palour: More sweet treats on display...

According to their bio on the company website, the dynamic duo birthed Macaron Parlour when their private fantasies about owning a bakery became a reality after they met in 2010. Macaron Parlour has been in business for a few months but the excellent product and expansive ideas envisioned by these two passionate entrepreneurs should keep them in good stead for a long while.

The idea behind Macaron Parlour is to offer the pastry/dessert/sweets loving public macarons that go beyond traditional fillings. While playing homage to buttercreams and ganaches, Simon and Christina offer savory and frozen dessert fillings; fun flavors like candied bacon with maple cream cheese frosting, s’mores, Thai chili, red velvet, macarons made with brown sugar and several other indulgent flavors. They also carry a line of other sweets; brownies, florentines and others desserts.

By introducing original, whimsical, and decidedly delicious flavors instead of the standard, boring coconut macarons that we are so familiar with, Macaron Parlour pulls us into a culinary world often reserved for the well traveled palate. Essentially, you don’t need to visit Paris to taste one of the phenomenal pastel colored treats. You can enjoy them right here at home in NY.

“Strength is the capacity to break a chocolate bar into four pieces with your bare hands – and then eat just one of the pieces.” ~ Judith Viorst

Macaron Parlour: Colorful treats for feasting eyes...

Macaron Parlour: Other Desserts from the store...

More Macarons: Laduree Style...

As we spoke, customers stopped by to sample the fare and one in particular, Jason, gladly shared his verdict on the Macaron Parlour macarons, “I am passionate and quite addicted to MP’s macarons. They are excellent … very tasty!” When pressed further, Jason elaborated, “I love the creative and original ideas they bring to their product. I would readily say that they are comparable to the macarons I had at Ladurée in Paris.” Now that is a vote of confidence if I ever heard one. By the way, Ladurée has now opened in NYC Their Macarons are now all flown in from Paris. Ladurée, 864 Madison Avenue (71st Street), (646) 558-3157, open Monday to Saturday, 9 a.m. to 7 p.m.; Sunday, noon to 6. Macarons in 15 flavors are $2.70 each; chocolates, $10 and up; ice cream, $8.50.

When asked which flavors were popular, Simon shared that while candied bacon with maple cream cheese frosting is a huge customer favorite; other Macaron Parlour flavors are equally delectable. True. I tried the red velvet and Rich the peanut butter; verdict? Phenomenal. They were scrumptious and fresh. I would recommend you stop by the Macaron Parlour Stand at the Hester Street Fair and try one next weekend.

Continue reading

About these ads

Gourmet Popsicles: A Unique New York Moment…

La Newyorkina: Exquisite Ice Pops at the Hester Street Fair…

“Seize the moment. Remember all those women on the Titanic who waved off the dessert cart.” ~Erma Bombeck
“Part of the secret of success in life is to eat what you like and let the food fight it out inside.” ~Mark Twain

Gourmet Popsicles: A Panoply of Colorful La Newyorkina Desserts

Hester Street Fair: A Foodie Gem on Manhattan's Lower Eastside...

Gourmet Chef: Hannah Goldberg of La Newyorkina..

Gourmet Popsicles: Delicious La Newyorkina Paletas via Paul (FB)

This week’s flavors: Fresa Strawberry, Tamarindo Fresco-Fresh Tamarind, Horchata Cinnamon Rice Milk, Mango con Chile-Spicy Mango, Jamaica Hibiscus, Pina con Menta-Pineapple Mint, Nuez Pecan Cream, and Avocado

One of the delights of spending time in Manhattan is the chance to enjoy rich, flavorful food at the drop of a hat. On Saturday, as we leisurely drove down Grand Street on the lower Eastside, on our way to pick up one of the kids from an art class, I looked out my car window and there was my dear friend, Christine, strolling down the street with headphones solidly glued to her ears.

We pulled alongside her to say hello and, in the ensuing conversation, found out that the seasonal Hester Street market/fair was in full swing. Christine suggested that we should check out the wonderfully delicious ice pops sold by La Newyorkina. I remembered reading about them somewhere and they had received positive press. “Be sure to try the Mango with chili pepper flecks,” she trilled as we said our goodbyes. Mango with chili pepper Ice Pop? Hm mm, this might be an interesting taste bud experience to have and so, after picking up my daughter, we all headed to … yes, the Hester Street Fair.

“Strawberries are the angels of the earth, innocent and sweet with green leafy wings reaching heavenward.” ~Terri Guillemets
“A gourmet who thinks of calories is like a tart who looks at her watch.” ~James Beard

Gourmet Ices: La Newyorkina raspberries in a Paletas Cooler

Hannah Goldberg: La Newyorkina Co-owner...

Fany Gerson: Co-owner La Newyorkina via Paul (FB)...

Gourmet Popsicles: Mango, Mango... Sweet Desserts.

When we stopped by La Newyorkina’s ice pop vending stand, there was a line of smiling customers eager to try this new treat and their reactions after biting into their treats was proof that they were not disappointed. Co-Owner Hannah Goldberg generously displayed the selections of the day for my camera. “We vary our flavors regularly and are happy with the positive reception our ice pops are receiving here,” she enthused. She was the consummate chef/host and gamely smiled for us and encouraged us to check out their website http://www.lanewyorkina.com for additional information.

Professional food mavens Hannah Goldberg and Fany Gerson are the brilliant owners and creative pastry chefs behind the La Newyorkina Gourmet Ice pop experience; an unconventional street vending business offering Mexican-style paletas, or ice pops, in exotic and evolving flavors like – Mango con Chile, Guava and Horchata Cinnamon Rice Milk, Jamaica Hibiscus, Pina con Menta-Pineapple Mint, Nuez Pecan with Cream, Fresa Strawberry, Tamarindo Fresco-Fresh Tamarind and Avocado – all inspired by their tasting trips to Mexico.

“Once in a lifetime one should be allowed to have as much sweetness as one can possibly want and hold.” ~Judith Olney
“Stressed spelled backwards is desserts. Coincidence? I think not!” ~Author Unknown

Ice Pops-Paletas: Avocado Treats via Justin (FB)

Ice Pops: A Red Dessert delight...via Justin (FB)

Gourmet Popsicles: Our Just Desserts...

Another important fact about these gourmet ice pops is that they are made from top quality, fresh fruit purees with tons of fresh fruits, vegetables and as in the paleta/ice pop, Nuez Pecan Cream, healthy nuts added to the mix. They are also a hand made labor of love. The end result is a delicious, intensely flavored taste bud delight that will have you begging for more; read a well deserved extravaganza.

Co-Owner, Fany Gerson, a pastry chef and author of the forthcoming “My Sweet Mexico” (Ten Speed Press) was not there when we stopped by but I suspect she would have been equally delighted to share her sweet treats. Fany grew up in Mexico City, worked as a pastry chef in America and spent 1 ½ years studying the influences that have shaped Mexico’s tradition of sweets: native fruits, Aztec kings, Spanish nuns and French chefs. These historic influences and unique flavor combinations have helped shape the thriving business operated by Hannah and Fany.

Continue reading